Uplevel your DIY branding + marketing with a professional twist.
2020 was the year of change. The impact it had on independent businesses was incredible and the spark for this very course.
Growing a business is exciting but perhaps you didn't realise exactly how much you need to know about marketing yourself in ta digital world.
Or perhaps you know your brand is holding you back but you aren't in the position to invest in a brand designer right now.
Over 10 days, you will create your brand strategy, visual identity and social graphics with confidence as I guide you through each part. I'll be on hand through live trainings and group support at every stage to ensure you create a jaw-dropping brand that feels like YOU.
We'll cover everything I do with my one to one clients, in a group setting with all the support you need to build your own brand, plan your marketing and launch into the world.
This isn't a one and done set of trainings.
You'll learn design principles, marketing strategy, brand strategy and content plans.
Applying these foundations to your business will make marketing your business with confidence feel like a breeze.
Saving you time, gaining you clients and setting your way towards your inevitable success.
Consider me your personal designer + strategist
2 payments of £325.00
Payment in full
At the end of the course you will have:
A brand strategy + clarity about your business and brand
A marketing + content strategy for your chosen platforms
A visual identity including logos, colour palette, fonts + other brand elements
Customised templates for social media + marketing materials
A suite of graphics ready to launch your new brand to the world
Confidence in a brand YOU created that is professional, aligned and unique
MONDAY - one to one sessions (see details)
TUESDAY - Content creation + marketing platforms
WEDNESDAY - Social media + customised templates
THURSDAY - Marketing materials + templates
FRIDAY - Launching your new brand
MONDAY - Foundations: values and core
TUESDAY - Development: connection + vibe
WEDNESDAY - Colours + typography
THURSDAY - Step by step logo creation made simple
FRIDAY - Using your brand + creating elements
Business review, goal setting + starting the creative process
For the week following the live sessions, you can voice note or message me on Voxer (a free mobile app) with any questions, ideas or celebrations for personal feedback.
You will also have access to the dedicated Facebook group with the other students for as long as you need.
You're not a designer, I get that. Luckily, I am and that means that not only will I be showing you step by step HOW to create your own logo and brand, but we will have some time together where I can finesse your design (if needed) into a masterpiece.
You WILL NOT leave this course without something you are 100% over the moon with. Pinky promise.
We can also chat all about you and your business for some bespoke advice.
Payment in full
I'll be going live on Zoom with you every weekday for 10 days. It will be a 45 minute training session with 15 minutes for questions and you'll receive the recording and any relevant resources after the call to access at any time.
I've worked with creating brands on a global, national and independent level for over 12 years and have a fiery passion for seeing small businesses flourish into might impact makers. Winning awards and seeing my clients go on to smash their dream goals whether that's income, lifestyle or business.
Because small business doesn't mean small impact.
Your brand may be holding you back right now, and finding the time, money or knowledge may not be accessible to you. That's why I created this course. To give you all the good stuff (knowledge and skills) to be able to craft your own brand without navigating the frustration of DIY.
Because you need strategy. Not the sexiest thing in the world until you realise that strategy is where the clients come from.
Anyone can create a logo, but it's not much good unless you know how to use it. Much like a truffle. Or a piece of string.
Let me teach you not only WHAT a brand is and can do for your business (spoilers - it makes everything easier in business), but HOW to build the foundations to make EVERYTHING feel like a dream.
You'll wrap up the two weeks with design knowledge, marketing skills and strategic practices that when used consistently will move your business to your inevitable success.
So grab sign up, grab a brew to celebrate and let's make this happen - together.
90% chance of cat cameo in every zoom call.
Brand Designer | Personal Brand Specialist | Marketing Consultant | Podcaster | Cat + Tea Lover | Amateur Chef + Gardener | Witty AF
An excellent question! I'm Tammi, founder of Shadowcat Creative Brand Consultancy and Podcats Media Agency for podcast branding + marketing. I'm a brand design and strategist with over 12 years experience, a passion for all things simple and effective, and advocate of independent businesses everywhere. I have worked with global, national and independent brands for over a decade with many of my clients flourishing through sales, press coverage and exponential growth after working together. You cna see more of me on instagram by clicking here.
As a business owner and as a consumer, you'll be surprised at how much you already know. You don't need any formal training or insights before the course as long as you are willing to learn. There is bundles of support, frequent opportunities for questions and feedback, and I will explain everything as we go. This is designed as an entry level alternative to DIY or investing in a brand designer.
The course runs Mon-Fri for two weeks. Each day we will cover a part of the brand creation process. There will be a mix of recorded and email lessons and regular live trainings and Q&As via Zoom. All lives will be recorded and available for you to view at any stage so if you can't make a live session, there's no hassle.
You will have a base brand, marketing + content strategy, a visual identity including colour palette, font hierarchy, logos and other brand elements, a sutie of templates you have customised to your new brand AND a launch plan. You'll also create a set of launch graphics to announce your new brand to the world and branded templates for social media. You'll learn a lot about how to use your brand, the importance of each element and how to keep it consistent in the future.
There is no limit on the number who can attend the course. The group may be small and intimate or big and vibrant but always filled with support. Additional one to one sessions will also be at an additional cost of £125 and give you an hour of one-to-one time to pick my brains, receive individual feedback and adjustments on your designs and a chance to talk about the future of your brand and marketing ideas.
You'll have full access to me and my years of experience through the live calls and a private Facebook group. The week after the course I will be available via Voxer (a free app) for support via text or voice note. Additional one to one sessions are available for £125 (see question above).
For the logo work, we will be using Illustrator (you can get a free 7 day trial or purchase a month for £19.97 from Adobe here). For the templates and graphics, we will use Canva. You will also need a Pinterest account and access to Trello. All calls will be hosted on Zoom live, recorded and shared via Google drive for access whenever you like.
You will need access to a computer and the software listed above. A pen and paper always helps and, of course, your beverage of choice.
Each live will be around 45 minutes with 15 minutes for questions. This may vary depending on the content and questions. All will be available to watch at a later date. The additional time you commit is up to you. This course is designed to support businesses who want to invest time rather than money into their branding.
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