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branding | Design | business

Shadowcat Rebrand: Strategy

In this post, I’ll be talking a little about the overall strategy that has been developed behind my new branding. This will be somewhat of an overview as a brand strategy is rather in-depth and includes a lot around future plans for the business.

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Brand Strategy, Rebrand

Why I have chosen to niche in my business

Clients choose to work with us for a variety of reasons, niching helps us as business owners to guide the clients we want, to us. Take a read to find out why I am choosing to specialise and how niching could benefit your business.

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Brand Strategy

What is branding and how you can develop yours

The aim of this blog post is to help you, dear reader, to understand if you currently have a brand or a logo, what the difference is and how you can take the first step to developing your brand.

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Brand Strategy

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